What this trial lawyer’s mom taught me about the art of communication
My mom didn’t have a college education and she wasn’t a professional speaker. She did once write a cookbook sharing recipes of popular Saddle and Surrey Guest Ranch dishes (the ranch I grew up on) but...
View ArticlePersuade Better Using These Three Simple Techniques!
When I’m picking a jury and trying a case, I know that most of my jurors only remember about 20% of what they hear and 30% of what they see. I help them remember what I said by being animated and...
View ArticleTelling Stories in Business- A BIG Mistake Many People Make!
In today’s #Snapchat story (I’m CA_Lawyer so connect with me there) I share the biggest mistake business people make when using stories to make their point, presentation or to close a deal. For your...
View ArticleHow To Communicate To A Diverse Audience
Who is Really Sitting Right In Front of You? My juries are always extremely diverse and come in all colors, shapes and sizes. You never know who is sitting in the jury box judging the evidence,...
View ArticleGreat Speakers Know This Secret!
Today’s world is a noisy one. Everyone in your audience is busy and at any given moment, their attention is usually focused on more than one thing other than you. Add to this dynamic the fact that...
View ArticleGood Communicators Show Their Audience How to Help, Right a Wrong, and Fix...
When I’m trying a case that involves substantial money damages, I don’t tell my jury that it is their job to award my client a large sum of money for injuries caused by the defendant who did something...
View ArticleMike the Milkman Delivers His Three Rules for Success
I’m a trial lawyer and when I go to court I’m usually surrounded by a lot of really smart people. For the most part, the judges are brilliant and opposing counsel usually bring their “A” game. But...
View ArticleDoes Size Matter?
Mark Schaefer recently pointed out in his blog post, “I love big blogs and I cannot lie,” that long-form content is not dead. In fact, Mark shares compelling statistics supporting the argument that...
View ArticleHow To Communicate Like MMA Fighters and Trial Lawyers
In the Octagon The two mixed martial arts fighters stand toe to toe at the center of the octagon. They are fighting for the title. Millions of people around the world are watching on TV and the...
View ArticleHow to Tell if Someone is Lying (Tips from a Trial Lawyer)
Every day you rely on what people tell you when making business, political and life decisions. The problem is, how do you know if what people are telling you is the truth? The wrong decision based on...
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